If food takes five minutes to cook, the time to start the order is when a driver is five minutes away. When an order comes in, kitchen workers wait to start cooking it until the system tells them exactly where the driver is. All those meals can be rolled up into a single order on ClusterTruck, and paid for together (the company doesn’t accept cash payments).īehind the scenes, the company’s in-house software system is calling the shots. You, on the other hand, want cold noodles. So, for example, Sally across the office might want a cheeseburger, and Dan prefers a salad. You can order as many different types of food as you like, so long as they’re on the menu. To use the service, customers go online and choose from the rather extensive menus ClusterTruck offers. Founder and CEO Chris Baggot believes this vertically integrated approach to food delivery is the most sustainable way to do business over the long term. They create the recipes, write the software that powers their operation, and pay their own set of gig-based drivers. ClusterTruck controls the entire process, from putting menus online to taking orders to getting the actual food to the customer’s door. Rather, the Indianapolis, IN-based delivery-only food service is making a name for itself because of the way it approaches the delivery business. Despite it having the best company name we’ve heard in months, there are no actual trucks involved in ClusterTruck’s business.
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